Product Discovery: A Guide to Understand Users

What will you learn?

Product Discovery is a process commonly used by product teams - it's a process that identifies, researches, and validates ideas for new products or features. This so we don't have to waste time and resources for something that might not fly once out on the market. The process includes, for example, user needs, market trends, business goals and more. Hanna will explain more about this during the session! Expect to learn about the process and how to implement it in your life.

About the speaker

Hanna has a background in growth, marketing and design from companies like Spotify, King, Rebel and Bird, and Uptrail. She co-founded Technigo with Sandra Hindskog, and during the last five years, she's helped hundreds of aspiring developers learn to code and switch careers to the tech industry through Technigo's educational content and programs. She also co-founded the Swedish community Tjejer Kodar – one of the biggest networks for women within programming in Sweden.